Alison Morton | Alison Morton Author - Part 43

Does diversifying your writing offer a book marketing advantage?

At the Triskele LitFest

This post was updated in 2021.

It’s generally accepted that it’s easier to market a series of novels than separate, stand-alone ones.

It’s also more fun to write as you can introduce more entanglements and conflicts across several books. 😉

But if you already write a novel series you […]

Calm down, dear, it's only a novel!

Today I’m delighted to welcome writing friend Carol Cooper to the blog. She’s an author, family doctor, and medical journalist. After a string of health books, she turned to writing fiction. Her novel Hampstead Fever featured in a prestigious front-of-store promo in WH Smith travel bookstores. Carol lives in Hampstead and Cambridge and is working […]

Funny old business launching a book

First you have an idea, then you think it through, conjure up characters or sometimes try to stop them yammering at you, then you imagine a setting and stir all together into a really sticky problem.

Several months later or sometimes a year later, out comes a typed manuscript. If you’ve […]

So, newsletters... Why?

Much as we moan about marketing emails, Facebook adverts, stuff pushed into out letterboxes, we are very lucky to live in the information age. Honestly.

As a child, I used to have to look up topics in the ginormous Encyclopaedia Britannica at home, cycle to the local reference library or write off to organisations and […]

Five quick and dirty writing tips

Writing friend Keith Dixon asked me in one of those round robins on Facebook to share five writing tips, but without copying his (curses!).

After nine, soon to be ten, books you’d think it would be easy, but the problem is that over that time, I’ve gathered a jumble of writing dos and don’ts. It […]

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