Does diversifying your writing offer a book marketing advantage?

At the Triskele LitFest

It’s generally accepted that it’s easier to market a series of novels than separate, stand-alone ones.

It’s also more fun to write as you can introduce more entanglements and conflicts across several books. 😉

But if you already write a novel series you can expand their reach further by offering […]

Funny old business launching a book

First you have an idea, then you think it through, conjure up characters or sometimes try to stop them yammering at you, then you imagine a setting and stir all together into a really sticky problem.

Several months later or sometimes a year later, out comes a typed manuscript. If you’ve […]

Not a whinge about author income. Ah, wait...

The cheesed off look

If you go through the mainstream system, your agent will sell your book to a publisher (or you may sell it direct). You get an advance of anticipated earnings on the books, then after that amount is ‘earned out’, you start getting royalties.

But apart from the ‘big cheese’ authors, […]

2018 Dublin Writers' Conference

Back in Dublin! From arriving at the airport, riding into the city from the airport and stepping down from the bus in O’Connell Street, there was something rather familiar.

Once again, I’d been invited by Laurence O’Bryan who heads up the Books Go Social group to speak at this very friendly festival. Although I’m waving […]

Niches and risks

A reviewer wrote about SUCCESSIO, the third Roma Nova novel:

“Clearly, Alison Morton is as much a reckless risk-taker as her main character, Carina Mitela. […] after creating one of the most fascinating heroes in my recent memory in book one, and shamefully marginalizing him in book two, the author now proceeds to dismantle the […]