Useful stuff | Alison Morton Author

So, newsletters... Why?

Much as we moan about marketing emails, Facebook adverts, stuff pushed into out letterboxes, we are very lucky to live in the information age. Honestly.

As a child, I used to have to look up topics in the ginormous Encyclopaedia Britannica at home, cycle to the local reference library or write off to organisations and […]

GDPR and my blogs - keeping a level head

You’ve probably been getting a load of ‘We’re changing our privacy setting/terms of service‘ type emails recently as today, 25 May 2018, is the deadline for the new EU General Data Protection Regulations (GDPR) coming into force. Some organisations ask you to re-subscribe, some ask for confirmation, some advise you of the new regulations and […]

In conference

Speaking at conferences is one thing – you know what your defined role is, whether giving a talk, being a panel member or running a workshop. You are on the inside track, you prepare materials, you mix with attendees, carrying on discussions from your talks. You are giving back.

Attending a conference as a delegate […]

To DM or not to DM?

The Scream, Edvard Munch, 1893

When I read yet another ‘buy my book’ direct message on Facebook Messenger this morning, I screeched out loud. I’m surprised it wasn’t heard from one end of Europe to the other.

Direct messaging (DM) or private messaging (PM) is a utility on social media, in particular Twitter and […]

Do you have transferable skills for the business of being an author?

Did you ever think you’d write a book? Or several? Many writers come to it late or write part-time; they’ve had or still have a Real Life. Faced with the organisation behind marketing their book, which seems like rebuilding Rome, they worry about their inadequacies on the business side. All they ever wanted to do […]