blog tour | Alison Morton Author

How to have a successful blogtour

It’s the old five-Ps adage: Perfect Planning Prevents Poor Performance. Whether you do it yourself, contract a PR company or your publisher organises it, the same things apply.

Stage 1 – Planning Plan your tour length and frequency – five days, ten days, a month; everyday, every other day or three a week for a […]

To blogtour or not to blogtour?

I live in France so it’s not easy to do a traditional bookshop tour. A virtual blog tour is a very attractive idea, especially as I hope to connect with potential readers worldwide. My publisher, SilverWood Books, has organised the stop-offs and the impressive logo, so a big thank you to them.

Preparing the posts […]